Horace Ginsbern (né Ginsberg, 1902–1987) was an American architect. His firm, Horace Ginsbern & Associates, was responsible for the Park Plaza Apartments the first Art Deco building in the Bronx, New York, as well as the Fish Building on the Grand Concourse.[1][2][3] He also designed 225 East 74th Street in Manhattan, which was built by the Bricken Brothers (1937); it has been the home to many people in the arts including violinist Felix Galimir and playwright/screenwriter David Shaw (Redhead, If It's Tuesday, This Must Be Belgium).[citation needed]