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Line 78: A combination of mixed reviews, misleading advertising (the publicity focused on glamour shots of Helen Morgan, not what she looked like in the film), downbeat subject matter, and the [[Stock Market Crash]] caused the movie to taper off significantly as soon as it left the Criterion. ==Revival, restoration, and home video release== *In 1939, [[Henry Hathaway]] nearly remade the film with [[Marlene Dietrich]]. ''Applause'' was rediscovered in the early 1960s, and there was talk of a stage musical with [[Judy Garland]] as Kitty and [[Liza Minnelli]] as April. (The musical ''[[Applause (musical)|Applause]]'', based on the 1950 movie ''[[All About Eve]]'', and having absolutely no relation to the 1929 film, opened on March 30, 1970 starring [[Lauren Bacall]].)<ref>{{cite web|url=http://www.nytimes.com/packages/pdf/theater/80485924.pdf |title=Theater: Lauren Bacall in 'Applause' - By CLIVE BARNES - New York Times (1857-Current file); Mar 31, 1970; ProQuest Historical Newspapers The New York Times (1851 - 2001) pg. 3 |format=PDF |date= |accessdate=2012-06-07}}</ref> *The film was restored by the [[UCLA Film and Television Archive]] with the original [[Technicolor]] sequences.<ref>[http://www.cinema.ucla.edu/restoration/feature-films-preserved-ucla-1977-2013#G Feature films preserved by UCLA (1977-2012)]</ref> The film was released on DVD in 2003 through [[Kino Video]] (under license from current rightsholders [[Universal Studios]]). Special features included comments Rouben Mamoulian made for the 1986 50th anniversary of the [[Directors Guild of America]], censorship notes, a 1929 interview with Mamoulian, rare photos and promotional materials, 1933 newsreel footage of Helen Morgan and her second husband, a clip of Morgan singing ''What Wouldn't I Do For That Man?'' in the 1929 musical ''[[Glorifying the American Girl]]'', excerpts from the Beth Brown novel, and essays on Morgan and the film, written by Christopher S. Connelly.▼ ▲*The film was released on DVD in 2003 through [[Kino Video]] (under license from current rightsholders [[Universal Studios]]). Special features included comments Rouben Mamoulian made for the 1986 50th anniversary of the [[Directors Guild of America]], censorship notes, a 1929 interview with Mamoulian, rare photos and promotional materials, 1933 newsreel footage of Helen Morgan and her second husband, a clip of Morgan singing ''What Wouldn't I Do For That Man?'' in the 1929 musical ''[[Glorifying the American Girl]]'', excerpts from the Beth Brown novel, and essays on Morgan and the film, written by Christopher S. Connelly. ==Cast== |
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