The Swift Home Service Club: Difference between revisions

[[File:McCall Homemaking Cover, Jinx Falkenberg in Calif..jpg|thumb|[[Jinx Falkenburg]] on the cover of ''McCall's'' magazine]]

'''''Swift Home Service Club''''' was one of the first TV daytime shows, as hosted by [[Tex McCrary]] and [[Jinx Falkenburg]], which launched on [[NBC television|NBC Television]] in 1947 at 1pm ET weekdays as a homemaker tip and interview program. It is one of the oldest live [[TVdaytime television]] broadcasts captured and preservedshow, wherefeaturing ahomemaker kinescopetips of a 1947 transmission is on file at the Library Ofand Congressinterviews. This programshow isstarted alsoshortly creditedafter asa oneprevious ofshow thehosted firstby televisionMcCrary programsand with a sustaining sponsor (SwiftFalkenburg, the''[[Bristol-Myers meatTele-Varieties]]'' andwhich fooddebuted productson company).the NBC Thenetwork serieson lastedJanuary only5, one season1947.

According to Library of Congress and concurrent press sources, the program debuted in May 1947 at 1pm ET. There is a 3-minute minutessegment of a live broadcast captured on early kinescope in the Library of Congress archives as part of the Hubert Chain collection from October 31, 1947, one of the earliest surviving recordings of live television . This program, one of several concurrent programs on NBC (telecast from NYC's WNBT-TV) hosted by Tex and Jinx, may be the first NBC network daytime show (shown in two markets originally).