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Vogue (magazine)

Vogue U.S., also known as American Vogue, or simply Vogue, is a monthly fashion and lifestyle magazine that covers style news, including haute couture fashion, beauty, culture, living, and runway. It is part of the global collection of Condé Nast's VOGUE media.

Vogue
EditorAnna Wintour
CategoriesFashion
FrequencyMonthly
PublisherCondé Nast
Total circulation
(2016)		1,242,282[1]
FounderArthur Baldwin Turnure
FoundedDecember 17, 1892; 131 years ago (1892-12-17)
CountryUnited States
Based inOne World Trade Center
New York, NY 10007
U.S.
LanguageEnglish
Websitevogue.com
ISSN0042-8000

Headquartered at One World Trade Center in the Financial District of Lower Manhattan, Vogue began in 1892 as a weekly newspaper before becoming a monthly magazine years later. Since its founding, Vogue has featured numerous actors, musicians, models, athletes, and other prominent celebrities. The largest issue published by Vogue magazine was the September 2012 edition featuring Lady Gaga in the cover, which contained 900 pages.

British Vogue, launched in 1916, was the first international edition, while the Italian version Vogue Italia has been called the top fashion magazine in the world.[2] As of March 2024, there are 28 international editions. 11 of these editions are published by Condé Nast (British Vogue, Vogue China, Vogue France, Vogue Germany, Vogue India, Vogue Japan, Vogue México y Latinoamérica, Vogue Spain, Vogue Taiwan, and Vogue U.S.). The remaining 17 editions are published as licensees of VOGUE.

History

1892–1905: Early years

Arthur Baldwin Turnure (1856–1906), an American businessman, founded Vogue as a weekly newspaper based in New York City, sponsored by Kristoffer Wright, with its first issue on December 17, 1892.[3][4] The first issue was published with a cover price of 10 cents (equivalent to $3.39 in 2023).[5]

Turnure's intention was to create a publication that celebrated the "ceremonial side of life"; one that "attracts the sage as well as debutante, men of affairs, as well as the belle".[5] From its inception the magazine intended to target the New York upper class by "recounting their habits, their leisure activities, their social gatherings, the places they frequented, and the clothing they wore ... and everyone who wanted to look like them and enter their exclusive circle".[6] The magazine at this time was primarily concerned with fashion, with coverage of sports and social affairs included for its male readership.[5]

1905–1920: Condé Nast

Condé Montrose Nast purchased Vogue in 1909, three years after Turnure's death. He gradually developed the nature of the publication. Nast changed it to a women's magazine, and he started Vogue editions overseas in the 1910s. Its price was also raised. The magazine's number of publications and profit increased dramatically under Nast's management. It continued to target an upscale audience and expanded into the coverage of weddings. According to Condé Nast Russia, when the First World War made deliveries in the Old World impossible, printing began in England.[citation needed] The decision to print in England proved successful, causing Nast to release the first issue of French Vogue in 1920.

  • Vogue in 1908
  • Vogue in 1914
  • Vogue in 1920
  • An illustration by Adolph de Meyer in Vogue in 1920
  • Vogue in 1926
  • An illustration in Vogue in 1926

1920–1970: Expansion

The magazine's number of subscriptions surged during the Great Depression, and again during World War II. During this time, noted critic and former Vanity Fair editor Frank Crowninshield served as its editor, after moving from Vanity Fair by publisher Condé Nast.[7]

In July 1932, American Vogue placed its first color photograph on the cover of the magazine. The photograph was taken by photographer Edward Jean Steichen and portrayed a woman swimmer holding a beach ball in the air.[8] Laird Borrelli notes that Vogue led the decline of fashion illustration in the late 1930s, when it began to replace its illustrated covers, by artists such as Dagmar Freuchen, with photographic images.[9] Nast was responsible for introducing color printing and the "two-page spread".[6] He has been credited with turning Vogue into a "successful business" and the "women's magazine we recognize today", having substantially increased sales volumes until his death in 1942.[10]

In the 1950s, the decade known as the magazine's "powerful years",[11] Jessica Daves became editor-in-chief. As Rebecca C. Tuite has noted, "Daves led a quiet charge for excellence during one of the most challenging, transformative, and rich decades in the magazine's history."[12] Daves believed that "taste is something that can be taught and learned",[13] and she edited Vogue as "a vehicle to educate public taste".[11] While fashion coverage remained a priority, Daves also elevated the written content of American Vogue, particularly championing more robust arts and literature features.[12]

The Daves era of Vogue came to an end in 1962, when Diana Vreeland joined the magazine (first as associate editor, and then, following Daves's departure in December 1962, as editor-in-chief).[12] The pair had opposed approaches to editing Vogue,[12][14] and critics said that this led the magazine to a period of "extravagance, and luxury and excess".[15]

In the 1960s, Diana Vreeland was editor-in-chief, and the magazine began to appeal to the youth of the sexual revolution by focusing on contemporary fashion and editorial features that openly discussed sexuality. Vogue extended coverage to include East Village boutiques, such as Limbo on St. Mark's Place, and it included features of personalities like Andy Warhol's "Superstars".[16] Vogue also continued making household names out of models, a practice that continued with Suzy Parker, Twiggy, Jean Shrimpton, Lauren Hutton, Veruschka, Marisa Berenson, Penelope Tree, and others.[17]

In 1973, Vogue became a monthly publication.[18] Under editor-in-chief Grace Mirabella, the magazine underwent extensive editorial and stylistic changes in response to changes of its target audience.[19] Mirabella states that she was chosen to change Vogue, because "women weren't interested in reading about or buying clothes that served no purpose in their changing lives."[20] She was selected to make the magazine appeal to "the free, working, "liberated" woman of the seventies.[20] The magazine changed in terms of interviews, arts coverage, and articles. When this stylistic change fell out of favor in the 1980s, Mirabella was fired.[20]

Well-known fashion photographers for the magazine include:

1988–present: Anna Wintour leadership

In July 1988, with Vogue losing readership and advertising to its rival Elle, Anna Wintour was named editor-in-chief.[21][22] Noted for her trademark bob cut and sunglasses, Wintour attempted to revitalize the brand by making it feel younger and more approachable;[23] she directed the focus towards new and accessible concepts of "fashion" for a wider audience.[24] Wintour's influence allowed the magazine to maintain its high circulation, while staff discovered new trends that a broader audience could conceivably afford.[24]

Throughout her reign at Vogue, Wintour accomplished her goals to revitalize the magazine and oversaw production of some of its largest editions. The September 2012 edition measured 916 pages, which was the highest ever for a monthly magazine.[22] Wintour continues to be American Vogue's editor-in-chief.

The contrast of Wintour's vision with that of her predecessors was noted as striking by observers, both critics and defenders. Amanda Fortini, fashion and style contributor for Slate, argues that her policy has been beneficial for Vogue, delivering it from what some critics had termed its boring "beige years".[25]

Among Condé Nast executives, there was worry that the grand dame of fashion publications was losing ground to Elle, which in just three years had reached a paid circulation of 851,000, compared to Vogue's 1.2 million. Thus, Condé Nast publisher Si Newhouse brought in the 38-year-old Wintour, who through editor-in-chief positions at British Vogue and House & Garden, had become known not only for her cutting-edge visual sense, but also for her ability to radically revamp a magazine—to shake things up.

Although she has had a strong impact on the magazine, Wintour has been pinned as being cold and difficult to work with.[22]The most recent change in Vogue magazine is the return of Raul Martinez as global creative editor. As the creative director, he will report to Wintour and will oversee the direction for te magazine globally and its visual approach. With both personalities, the magazine could take an interesting turn. [26]

Features

Ten men have been featured on the cover of the American edition:[27][28][29]

Noteworthy Vogue covers

  • December 1892: The first cover of the magazine features a debutante at her début.[8]
  • July 1932: The first cover with a color photograph, featuring Edward Steichen's image of a swimmer holding a beach ball.[8]
  • August 1933: The cover features model Toto Koopman who is both bisexual and biracial. She portrays a woman that readers during the Great Depression would dream to be like.[8][30][31]
  • September 1944: USA Tent Hospital in France. Lee Miller as war correspondent for Vogue USA.
  • May 1961: Sophia Loren covers the magazine, and is one of the first celebrities to do so.[8]
  • August 1974: Beverly Johnson becomes the first black woman to cover American Vogue.[32]
  • November 1988: Anna Wintour's first cover features Israeli model Michaela Bercu.[33]
  • May 1989: Under Wintour's control, Madonna became the first singer she put on a Vogue magazine, something that was considered "controversial",[34] after an old-time-focus of models on their covers.[35]
  • April 1992: Vogue's 100th anniversary cover featuring 10 supermodels namely Naomi Campbell, Cindy Crawford, Linda Evangelista, Christy Turlington, Tatjana Patitz, Karen Mulder, Yasmeen Ghauri, Niki Taylor, Elaine Irwin,& Claudia Schiffer, and is the highest-selling issue ever.[36][37]
  • November 1992: Richard Gere becomes the first male to appear on the cover, alongside then-wife Cindy Crawford.[38]
  • December 1998: Hillary Clinton becomes the first American first lady to cover the magazine.[8]
  • September 2012: Lady Gaga graced the cover of the largest edition of Vogue in history, weighing in at 4.5 pounds and 916 pages.[8]
  • April 2014: Kim Kardashian and Kanye West appear on the cover in one of the most controversial cover shoots for Vogue. Kardashian is the first reality television star on the cover and West is the first rapper on the cover. They are also the first interracial couple to appear on the cover of the magazine.[39]
  • August 2017: Zayn Malik appears on the cover, making him the first male Muslim to be on the cover of the magazine.
  • September 2018: Beyoncé is given "unprecedented" total editorial control of the magazine's cover and feature.[40] She hires 23-year-old black photographer Tyler Mitchell to shoot the cover, making him the first black photographer to shoot a cover for Vogue in its 126-year history.[41]
  • December 2020: Harry Styles becomes the first male to appear by himself on the cover of Vogue.[42]
  • February 2021: Kamala Harris becomes the first vice president to cover Vogue. She is the highest-ranking female elected official in U.S. history, and the first African American and first Asian-American vice president.[43][44]
  • November 2021: Adele becomes the first person to simultaneously cover the American and British editions of Vogue.[45]
  • February 2022: Hoyeon Jung becomes the first Asian to appear by herself on the cover of Vogue.
  • August 2022: Emma Corrin becomes the first non-binary person to cover Vogue.[46]

Healthy body initiative

May 2013 marked the first anniversary of a healthy body initiative that was signed by the magazine's international editors—the initiative represents a commitment from the editors to promote positive body images within the content of Vogue's numerous editions. Vogue Australia editor Edwina McCann explained:

In the magazine we're moving away from those very young, very thin girls. A year down the track, we ask ourselves what can Vogue do about it? And an issue like this [June 2013 issue] is what we can do about it. If I was aware of a girl being ill on a photo shoot I wouldn't allow that shoot to go ahead, or if a girl had an eating disorder I would not shoot her.[47]

The Australian edition's June 2013 issue was entitled Vogue Australia: "The Body Issue" and featured articles on exercise and nutrition, as well as a diverse range of models. New York-based Australian plus-size model Robyn Lawley, previously featured on the cover of Vogue Italia, also appeared in a swimwear shoot for the June issue.[47]

Jonathan Newhouse, Condé Nast International chairman, states that "Vogue editors around the world want the magazines to reflect their commitment to the health of the models who appear on the pages and the wellbeing of their readers."[48] Alexandra Shulman, one of the magazine's editor, comments on the initiative by stating "as one of the fashion industry's most powerful voices, Vogue has a unique opportunity to engage with relevant issues where we feel we can make a difference."[48]

Style and influence

Models Toni Garrn and brother Niklas Garrn wearing Google Glass during the 2013 September issue fashion photo shoot in Ransom Canyon, Texas in June 2013

The word vogue means "style" in French. Vogue was described by book critic Caroline Weber in a December 2006 edition of The New York Times as "the world's most influential fashion magazine":[49] The publication claims to reach 11 million readers in the US and 12.5 million internationally.[50][51] Furthermore, Anna Wintour was described as one of the most powerful figures in fashion.[52]

Technological

Google partnered with Vogue to feature Google Glass in the September 2013 issue, which featured a 12-page spread.[53] Chris Dale, who manages communications for the Glass team at Google, stated:

The Vogue September issue has become a cultural touchstone ahead of New York's Fashion Week. Seeing Glass represented so beautifully in this issue is a huge thrill for the entire Glass team.[53]

In the September 2015 issue, technology such as Apple Music, Apple Watch, and Amazon Fashion were all featured within the issue's 832 pages.[54]

Economic

Wintour's "Fashion Night" initiative was launched in 2009 with the intention of kickstarting the economy following the financial crisis of 2007–2008, by drawing people back into the retail environment and donating proceeds to various charitable causes. The event was co-hosted by Vogue in 27 cities around the US and 15 countries worldwide, and included online retailers at the beginning of 2011.[55] Debate occurred over the actual profitability of the event in the US, resulting in a potentially permanent hiatus in 2013; however, the event continues in 19 other locations internationally.[56] Vogue also has the ability to lift the spirits of readers during tough times and revels that "even in bad times, someone is up for a good time." The article states that Vogue "make[s] money because they elevate the eye and sometimes the spirit, take the reader someplace special."[57][53] These fantasy tomes feel a boost during economic distress—like liquor and ice cream and movie ticket sales."[57]

Political

In 2006, Vogue acknowledged salient political and cultural issues by featuring the burqa, as well as articles on prominent Muslim women, their approach to fashion, and the effect of different cultures on fashion and women's lives.[58] Vogue also sponsored the "Beauty Without Borders" initiative with a US$25,000 donation that was used to establish a cosmetology school for Afghan women. Wintour stated: "Through the school, we could not only help women in Afghanistan to look and feel better but also give them employment." A documentary by Liz Mermin, entitled The Beauty Academy of Kabul, which highlighted the proliferation of Western standards of beauty, criticized the school, suggesting that "the beauty school could not be judged a success if it did not create a demand for American cosmetics."[59]

Leading up to the 2012 US presidential election, Wintour used her industry clout to host several significant fundraising events in support of the Obama campaign. The first, in 2010, was a dinner with an estimated US$30,000 entry fee.[60] The "Runway To Win" initiative recruited prominent designers to create pieces to support the campaign.[61]

In October 2016, the magazine stated that "Vogue endorses Hillary Clinton for president of the United States". This was the first time that the magazine supported as a single voice a presidential candidate in its 120 years of history.[62][63][64]

Social

The Met Gala is an annual event that is hosted by Vogue to celebrate the opening of the Metropolitan Museum's fashion exhibit. The Met Gala is the most coveted event of the year in the field of fashion and is attended by A-list celebrities, politicians, designers and fashion editors. Vogue has hosted the themed event since 1971 under editor-in-chief Diana Vreeland. Since 1995, Anna Wintour, who is Vogue's chief content officer and global editorial director, served as chairwoman of the Met Gala, and is the woman behind the coveted event's top-secret guest list. In 2013, Vogue released a special edition of Vogue entitled Vogue Special Edition: The Definitive Inside Look at the 2013 Met Gala.[65] Vogue has produced about 70 videos about this event for YouTube exclusively, that includes pre-coverage, live reporting and post-event analysis. Met-related video content generated 902 million views, a 110% increase from 2021.

Music

In 2015, Vogue listed their "15 Roots Reggae Songs You Should Know"; and in an interview with Patricia Chin of VP Records, Vogue highlighted an abbreviated list of early "reggae royalty" that recorded at Studio 17 in Kingston, Jamaica which included Bob Marley, Peter Tosh, Gregory Isaacs, Dennis Brown, Burning Spear, Toots and the Maytals, The Heptones, and Bunny Wailer.[66][67] In addition to their coverage of historically significant artists, Vogue is a source for contemporary music news on artists such as Jay-Z, Eminem, Tom Petty, and Taylor Swift, as well as being an influencer that introduces new artists to the scene such as Suzi Analogue in 2017.[68]

Criticism

As Wintour came to personify the magazine's image, both she and Vogue drew critics. Wintour's one-time assistant at the magazine, Lauren Weisberger, wrote a roman à clef entitled The Devil Wears Prada. Published in 2003, the novel became a bestseller and was adapted as a highly successful, Academy Award-nominated film in 2006.[69] The central character resembled Weisberger, and her boss was a powerful editor-in-chief of a fictionalized version of Vogue. The novel portrays a magazine ruled by "the Antichrist and her coterie of fashionistas, who exist on cigarettes, Diet Dr Pepper, and mixed green salads", according to a review in The New York Times. The editor is described by Weisberger as being "an empty, shallow, bitter woman who has tons and tons of gorgeous clothes and not much else".[70] However, despite the slight defamation of Wintour and Vogue magazine in general, the image of both editor and high-class magazine were not diminished. The success of both the novel and the film brought new attention from a wide global audience to the power and glamour of the magazine, and the industry it continues to lead.[71]

In 2007, Vogue drew criticism from the anti-smoking group "Campaign for Tobacco-Free Kids", for carrying tobacco advertisements in the magazine. The group claims that volunteers sent the magazine more than 8,000 protest emails or faxes regarding the ads. The group also claimed that in response, they received scribbled notes faxed back on letters that had been addressed to Wintour stating, "Will you stop? You're killing trees!"[72] In response, a spokesperson for Condé Nast released an official statement: "Vogue does carry tobacco advertising. Beyond that we have no further comment."[72]

In April 2008, American Vogue featured a cover photo by photographer Annie Leibovitz of Gisele Bündchen and the basketball player LeBron James. This was the third time that Vogue featured a male on the cover of the American issue (the other two men were actors George Clooney and Richard Gere), and the first in which the man was black. Some observers criticized the cover as a prejudicial depiction of James because his pose with Bündchen was reminiscent of a poster for the film King Kong.[73] Further criticism arose when the website Watching the Watchers analyzed the photo alongside the World War I recruitment poster titled Destroy This Mad Brute.[74] However, James reportedly liked the cover shoot.[75][76]

In February 2011, just before the 2011 Syrian protests unfolded, Vogue published a controversial piece by Joan Juliet Buck about Asma al-Assad, wife of the Syrian president Bashar al-Assad.[77] A number of journalists criticized the article as glossing over the poor human rights record of Bashar al-Assad.[78][79] According to reports, the Syrian government paid the U.S. lobbying firm Brown Lloyd James US$5,000 per month to arrange for and manage the article.[80][81]

In October 2018, Vogue published a photoshoot starring Kendall Jenner who had an afro-like style hairstyle which drew criticisms.[82]

Media

Documentaries

In 2009, the feature-length documentary The September Issue was released; it was an inside view of the production of the record-breaking September 2007 issue of U.S. Vogue, directed by R. J. Cutler. The film was shot over eight months as Wintour prepared the issue, and included testy exchanges between Wintour and her creative director Grace Coddington. The issue became the largest ever published at the time; over 5 pounds in weight and 840 pages in length, a world record for a monthly magazine[83] Since then, that record has been broken by Vogue's September 2012 issue, which came in at 916 pages.[84]

Also in 2012, HBO released a documentary entitled In Vogue: The Editor's Eye, in conjunction with the 120th anniversary of the magazine. Drawing on Vogue's extensive archives, the film featured behind-the-scenes interviews with longtime Vogue editors, including Wintour, Coddington, Tonne Goodman, Babs Simpson, Hamish Bowles, and Phyllis Posnick.[85] Celebrated subjects and designers in the fashion industry, such as Nicole Kidman, Sarah Jessica Parker, Linda Evangelista, Vera Wang, and Marc Jacobs, also appear in the film. The editors share personal stories about collaborating with top photographers, such as Leibovitz, and the various day-to-day responsibilities and interactions of a fashion editor at Vogue. The film was directed and produced by Fenton Bailey and Randy Barbato. In October 2012, Vogue also released a book titled Vogue: The Editor's Eye to complement the documentary.[86]

Video channel

In 2013, Vogue launched the Vogue video channel that can be accessed via their website. The channel was launched in conjunction with Conde Nast's multi-platform media initiative. Mini-series that have aired on the video channel include Vogue Weddings, The Monday Makeover, From the Vogue Closet, Fashion Week, Elettra's Goodness, Jeanius, Vintage Bowles, The Backstory, Beauty Mark, Met Gala, Voguepedia, Vogue Voices, Vogue Diaries, CFDA/Vogue Fashion Fund, and Monday's with Andre.[87]

Books

Books published by Vogue include In Vogue: An Illustrated History of the World's Most Famous Fashion Magazine, Vogue: The Covers, Vogue: The Editor's Eye, Vogue Living: House, Gardens, People, The World in Vogue, Vogue Weddings: Brides, Dresses, Designers, and Nostalgia in Vogue.[88]

Voguepedia

Launched in 2011 by Condé Nast Digital, Voguepedia is a fashion encyclopedia that also includes an archive of every issue of Vogue's American edition since 1892.[89] Only Vogue staff are permitted to contribute to the encyclopedia, unlike the VogueEncyclo—hosted by Vogue Italia—that receives contributions from anyone.[90] As of May 9, 2013, the site was not fully functional; code still showed in search results and only certain search terms yielded results.[91]

Website

Vogue has also created an easily navigable website that includes six different content categories for viewers to explore. The website includes an archive with issues from 1892 forward for those whom subscribe for the website. The magazines online are the same as those that were printed in that time and are not cut or shortened from the original content.[92]

Podcast

Vogue launched the teaser for its podcast series on September 10, 2015. The magazine announced that star André Leon Talley would host the podcasts, and the inaugural twenty-one-minute podcast was released on September 14, 2015, featuring Anna Wintour. Talley commented that he had "been a longtime storyteller at Vogue and it's just another format for telling stories—as at Vogue, we love to tell the story of style, fashion, and what is absolutely a part of the culture at the moment", hence why the magazine has decided to create podcasts.[93]

Vogue App

The app was introduced on April 26, 2016, as a way for the magazine to become more mobile friendly. The Vogue app displays content on mobile devices and gives people the ability to view the magazine content wherever they go. The app has new content every day and people can choose to receive content recommended just for their taste. In addition, the app allows one to save stories for later and or read offline. Lastly, the app provides notifications for fashion outbreaks and for new stories that are published pertaining to that viewer's particular taste.[94]

Vogue Business

The online fashion industry publication was launched in January 2019. The new property aims at offering a global perspective on the fashion industry with industry insights. Although sharing the Vogue brand name, Vogue Business is operated as a separate business entity with an independent editorial team.In June 2019, Vogue Business launched the Vogue Business Talent, a platform that promotes vacancies from international fashion brands and companies with the goal to match professionals with their job opportunities.[95][96]

Other editions

In 2005, Condé Nast launched Men's Vogue. The magazine ceased publication as an independent publication in October 2008, the December/January 2009 edition being its last issue. It was intended to be published as a supplement of Vogue, the Spring 2009 edition being the last issue of the magazine altogether.[97][98][99]

Condé Nast also publishes Teen Vogue,[100][101] a version of the magazine for teenage girls in the United States. South Korea and Australia publish a Vogue Girl magazine (currently suspended from further publication), in addition to the Vogue Living and Vogue Entertaining + Travel editions.

Vogue Hommes International is an international men's fashion magazine based in Paris, France, and L'uomo Vogue is the Italian men's version.[102] In early 2013, the Japanese version, Vogue Hommes Japan, ended publication.[103]

Until 1961, Vogue was also the publisher of Vogue Patterns, a home sewing pattern company. It was sold to Butterick Publishing, which also licensed the Vogue name. In 2007, an Arabic edition of Vogue was rejected by Condé Nast International.

On March 5, 2010, 16 international editors-in-chief of Vogue met in Paris to discuss the 2nd Fashion's Night Out. Present in the meeting were the 16 international editors-in-chief of Vogue: Wintour (American Vogue), Emmanuelle Alt (French Vogue), Franca Sozzani (Italian Vogue), Alexandra Shulman (British Vogue), Kirstie Clements (Australian Vogue), Aliona Doletskaya (Russian Vogue), Angelica Cheung (Chinese Vogue), Christiane Arp (German Vogue), Priya Tanna (Indian Vogue), Rosalie Huang (Taiwanese Vogue), Paula Mateus (Portuguese Vogue), Seda Domaniç (Turkish Vogue), Yolanda Sacristan (Spanish Vogue), Eva Hughes (Mexican and Latin American Vogue), Mitsuko Watanabe (Japanese Vogue), and Daniela Falcao (Brazilian Vogue).

International editions

British Vogue

British Vogue became the first international edition in 1916. The magazine celebrated its centenary issue in 2016 with a cover of Catherine, Duchess of Cambridge, in her first-ever magazine cover shoot.[104][105] On January 25, 2017, it was announced that the editor-in-chief, Alexandra Shulman, was to leave the magazine in June 2017, after 25 years.[106] On April 10, 2017, it was announced that Edward Enninful will become the new editor-in-chief of British Vogue, the first male editor of the magazine in 100 years.[107]

Vogue France

Vogue Paris became the second international edition in 1920. The magazine celebrated its centenary with the release of their October 2021 issue, an archive-centric special, delayed a year due to the COVID-19 pandemic. The magazine also opened a "Vogue 1920–2020" exhibition at the Palais Galliera. It also marked the last issue under Emmanuelle Alt, who exited the magazine in summer 2021.[108] On September, it was announced that Eugenie Trochu became the Head of Editorial Content.[109] In November, the magazine rebranded as Vogue France.[110][111]

Vogue Deutsch

The magazine became the third international edition and was first published from 1928 to 1929.[112] It was relaunched in 1979.[113] In December 2020, it was also announced that Christiane Arp will exit Vogue Germany after 17 years, after joining the title in 2003.[114] In October 2021, Kerstin Weng was announced as the magazine's Head of Editorial Content.[115]

Vogue New Zealand

Vogue New Zealand became the fourth international edition in 1957.[116] During its first years, it was edited from the British edition and in their later years from the Australian edition. It was published until 1968.[117]

Vogue Australia

Vogue Australia became the fifth international edition in 1959. In May 2012, editor-in-chief Kirstie Clements was fired and replaced with Edwina McCann.[118]

Vogue Italia

Vogue Italia became the sixth international edition in 1964. On January 20, 2017, it was officially announced that Emanuele Farneti will become the new editor-in-chief, after the unexpected passing of long-time editor, Franca Sozzani in December 2016.[119] In late July 2021, Emanuele Farneti, editor-in-chief of Vogue Italia announced his departure from the magazine after the September issue for 2021.[120] In September, Francesca Ragazzi was announced as the magazine's Head of Editorial Content.[121]

Vogue Brasil

The Brazilian edition of Vogue became the seventh international edition in 1975.[122]

Vogue México

Vogue México originally launched in 1980 before closing in 1994 when it closed due to the Mexican peso crisis. The magazine returned in 1999 along with Vogue Latinoamérica the content of the two magazines are almost identical per issue. In January 2012, it was announced that Kelly Talamas was the new editor-in-chief replacing Eva Hughes, when Hughes was named CEO of Condé Nast Mexico and Latin America.[123]

Vogue Brasil

The magazine was launched in 1980 by Carta Editorial who also launched Vogue Brasil and Vogue México.[124]

Vogue España

The magazine became the tenth international edition in 1988. On January 11, 2017, it was announced that Eugenia de la Torriente will become the new editor-in-chief.[125] In December 2020, it was announced that de la Torriente will step down from the magazine after three years.[126][127] In September 2021, Inés Lorenzo was announced as the magazine's Head of Editorial Content.[128][129]

Vogue Singapore

Vogue Singapore was launched in 1994 and originally branded as Vogue Australia Singapore and was the eleventh international edition. In March 1994, there were initial reports of Condé Nast planning to launch the first Asian edition of Vogue magazine in Singapore beginning in September, with the magazine being edited and designed by Vogue's Australian office in Sydney.[130] It had an initial print run of 35,000 copies for distribution in Singapore, plus 10,000 for Malaysia and 1,000 each for Brunei, Indonesia, the Philippines and Thailand.[131] It was published between September 1994 and January 1997.[132]

In January 2020, it was reported that Condé Nast will be launching Vogue in Singapore via a license agreement with publisher Indochine Media. It was also reported that the launch will be in the fall of the same year with an English-language print issue, a website and presences on all relevant social platforms, including Instagram, Facebook and Twitter, with an editor-in-chief to be announced.[133] The magazine officially relaunched in September 2020 with both print and digital versions of the publication will feature scannable QR codes, as well as AR and VR content.[134][135]

Vogue Korea

Vogue Korea launched in 1996 as the twelfth international edition.

Vogue Taiwan

Vogue Taiwan launched in 1996 as the thirteenth international edition and since 2020 has been led by editor-in-chief Leslie Sun.[136]

Vogue Россия

Vogue Россия was launched in 1998 as the fourteenth international edition of Vogue. In July 2010, it was reported that Victoria Davydona will assume as editor-in-chief following Aliona Doletskaya's resignation. Davydova's appointment is effective immediately.[137]

On March 8, 2022, Condé Nast announced the suspension of all of its publishing operations in Russia, including the publication of Vogue Russia, as a reaction to the Russian invasion of Ukraine.[138]

Vogue Japan

The magazine became the fifteenth international edition in 1999, launched as Vogue Nippon. In 2011 the magazine was rebranded from Vogue Nippon to Vogue Japan. In May 2021, it was announced that Mitsuko Watanabe will exit Vogue Japan at the end of the year, after thirteen years as the editor-in-chief.[139] In January 2022, Tiffany Godoy was announced as the magazine's Head of Editorial Content.[140][141]

Vogue Latinoamérica

Vogue Latinoamérica was launched in 1999 as the sixteenth international edition and 17th overall.[142]

Vogue Greece

Vogue Greece was launched in 2000 as the seventeenth international edition, during its original run (2000 to 2012) it was branded as Vogue Hellas. In September 2018, it was announced that seven years after its closure, a rebooted Greek edition was in preparation, with Thaleia Karafyllidou as the youngest-ever editor-in-chief in the history of Vogue.[143] Vogue Greece debuted on March 31, 2019, and is published under license agreement with Kathimerines Ekdoseis SA.[144]

Vogue Portugal

Vogue Portugal became the eighteenth international edition in 2002.

Vogue China

Vogue China became the nineteenth international edition in 2005.[145] In November 2020, it was reported that Angelica Cheung, the founding editor of Vogue China, will leave the magazine on December 8 after 15 years.[146] In February 2021, it was announced that Margaret Zhang was appointed as the editor-in-chief of Vogue China, at 27, the youngest editor of Vogue.[147]

Vogue India

Vogue India became the twentieth international edition of Vogue in 2007.[148] In early May 2021, it was announced that Priya Tanna, the founding editor of Vogue India, will leave the magazine after 15 years.[149][150] In September 2021, Megha Kapoor was announced as the magazine's Head of Editorial Content.[151] In 2023, it was announced that Rochelle Pinto was appointed as the magazine's new Head of Editorial Content.

Vogue Türkiye

Vogue Türkiye became the twenty-first international edition in 2010.

Vogue NL

Vogue NL was launched in 2012 as Vogue Nederland. The magazine was the twenty-second international edition of Vogue. In November 2011, the magazine was confirmed to debut in 2012 with Karin Swerink assuming the editor-in-chief role.[152]

In early July 2021, in an Instagram post to the publication's official account, Vogue Nederland editor-in-chief Rinke Tjepkema announced that the Dutch magazine would be shutting down, after almost 10 years.[153][154] However, in October 2021, it was reported that the magazine would return to the Dutch market in February 2022.[155]

Vogue Thailand

The magazine became the twenty-third international edition in 2013. The first issue of the magazine sold-out. Editor-in-chief, Kullawit Laosuksri was the only male editor at the helm of Vogue at the time.[156]

Vogue Ukraine

Vogue Ukraine was launched in March 2013 as the twenty-fourth international edition of Vogue. In June 2012, it was reported that Ukraine will be publishing Vogue the next year. With Condé Nast International chairman and CEO Jonathan Newhouse saying, "Kiev is booming, and there is a strong market demand for luxury products and the experience Vogue can offer the reader."[157]

The magazine was originally launched as Vogue Україна before transitioning to Vogue UA in 2015 and then Vogue Ukraine in 2023.

Vogue Arabia

Vogue Arabia became the twenty-fifth international edition in 2016. In July 2016, the launch of Vogue Arabia was announced, first as a dual English and Arabic language website, then with a print edition to follow in spring 2017.[158] On April 13, 2017, it was revealed that Vogue Arabia's first editor-in-chief, Deena Aljuhani, was fired, and a new editor was set to be announced.[159]

Vogue Polska

Vogue Polska became the twenty-sixth international edition in 2018. In June 2017, it was announced that the Polish edition, was in preparation, with Filip Niedenthal as editor-in-chief.[160] The local publisher, Visteria, signed a licence deal with Condé Nast. The printed magazine and its website launched on February 14, 2018.[161]

Vogue CS

Vogue CS (short for Czechoslovakia) was launched in 2018 and became the twenty-seventh international edition. In February 2018, the Czech-language edition was announced. It premiered in August 2018 under license with V24 Media, and titled Vogue CS, it covers the Czech and Slovak markets.[162]

Vogue Hong Kong

Vogue Hong Kong became the twenty-eighth international edition in 2019. In October 2018, the Hong Kong edition was announced. It premiered on March 3, 2019, under a license agreement with Rubicon Media Ltd., with digital and print presence.[163]

Vogue Scandinavia

Vogue Scandinavia became the twenty-ninth international edition, launched in August 2021.[164] It was also confirmed that the magazine would be published in English, to be accessible worldwide, with Martina Bonnier being its Editor-in-Chief.[164] In order to be more sustainable, the magazine announced to be published in an online form.[164] In August 2021, Greta Thunberg appeared on the first issue of the magazine.[165]

Vogue Philippines

Vogue Philippines became the thirtieth international edition of Vogue, in January 2022, Condé Nast partnered with Philippines-based publishing company One Mega Group to launch the edition of the magazine in the country. The first issue was released in September.[166][167] The magazine appointed Bea Valdes as its editor-in-chief.[168]

Vogue Adria

Vogue Adria debuted in March 2024 and became the thirty-first international Vogue title to launch (and 29th in operation). The publication caters to a multilingual audience with its print edition available in Croatian and Serbian, while its digital counterpart extends its reach, also offering content in Slovene and English.[169]

Other

Currently twenty-eight editions of Vogue operate around the world and four editions are closed. A South African edition also operated in the 1960s, as an offshoot of British Vogue similar to how Vogue Australia and Vogue New Zealand were launched.[170]

Editors of international editions

The following highlights circulation dates as well as individuals who have served as editor-in-chief of Vogue:

CountriesEditionsCirculation DatesEditor-in-ChiefStart yearEnd year
 United StatesVogue1892–presentJosephine Redding18921901
Marie Harrison19011914
Edna Woolman Chase19141951
Jessica Daves19521962
Diana Vreeland19631971
Grace Mirabella19711988
Anna Wintour1988present
 United KingdomBritish Vogue1916–presentElspeth Champcommunal19161922
Dorothy Todd19231926
Alison Settle19261934
Elizabeth Penrose19341940
Audrey Withers19401961
Ailsa Garland19611965
Beatrix Miller19651984
Anna Wintour19851987
Liz Tilberis19881992
Alexandra Shulman19922017
Edward Enninful20172023
Chioma Nnadi2023present
 FranceVogue France1920–presentedited from the USA[171]19201922
Cosette Vogel19221927
Main Bocher19271929
Michel de Brunhoff19291954
Edmonde Charles-Roux19541966
Françoise de Langlade19661968
Francine Crescent19681987
Colombe Pringle19871994
Joan Juliet Buck19942001
Carine Roitfeld20012010
Emmanuelle Alt20112021
Eugénie Trochu2021present
 New ZealandVogue New Zealand[172]1957–1968edited from the UK[173]19571959
Sheila Scotter19591968
 AustraliaVogue Australia1959–presentRosemary Cooper19591962
Sheila Scotter19621971
Eve Harman19711976
June McCallum19761989
Nancy Pilcher19891997
Marion Hume19971998
Juliet Ashworth19981999
Kirstie Clements19992012
Edwina McCann20122023
Christine Centenera2023present
 ItalyVogue Italia1964–presentConsuelo Crespi19641966
Franco Sartori19661988
Franca Sozzani19882016
Emanuele Farneti20172021
Francesca Ragazzi2021present
 BrazilVogue Brasil1975–presentLuis Carta19751986
Andrea Carta19862003
Patricia Carta20032010
Daniela Falcão20102016
Silvia Rogar20162018
Paula Merlo2018present
 GermanyVogue Deutsch1979–presentChrista Dowling19791989
Angelica Blechschmidt19892002
Christiane Arp2002[174]2021
Kerstin Weng2021present
 MexicoVogue México1980–1994Waldemar Verdugo Fuentes[175]19801985[176]
1999–presentEva Hughes[177]20022012
Kelly Talamas20122016
Karla Martínez[178]2016present
 SpainVogue España1988–presentLuis Carta19881994
Yolanda Sacristán19942017
Eugenia de la Torriente20172020
Inés Lorenzo2021present
 SingaporeVogue Singapore1994–1997Nancy Pilcher19941995
Michal McKay19961997
2020–presentNorman Tan20202023
Demond Lim2023present
 South KoreaVogue Korea1996–presentMyung-hee Lee (이명희)19962016
Kwang-ho Shin (신광호)2016present
 TaiwanVogue Taiwan1996–presentSky Wu (吳勝天)19962020
Leslie Sun (孫怡)2020present
 RussiaVogue Россия1998–2022Aliona Doletskaya19982010
Victoria Davydova20102018
Masha Fedorova20182021
Ksenia Solovieva[179]20212022
 JapanVogue Japan1999–presentHiromi Sogo (十河 ひろ美)19992006
Mitsuko Watanabe (渡辺 三津子)20062022
Tiffany Godoy2022present
 Argentina
 Chile
 Colombia
 Costa Rica
 Dominican Republic
 El Salvador
 Guatemala
 Honduras
 Miami
 Nicaragua
 Panama
 Puerto Rico
 Peru
 Uruguay		Vogue Latinoamérica1999–presentEva Hughes[177]20022012
Kelly Talamas20122016
Karla Martínez[178]2016present
 GreeceVogue Greece2000–2012Elena Makri20002012
2019–present[180]Thaleia Karafyllidou2018present
 PortugalVogue Portugal2002–presentPaula Mateus20022017
Sofia Lucas2017present
 ChinaVogue China (服饰与美容)2005–presentAngelica Cheung (张宇)20052020
Margaret Zhang (章凝)20212024[181]
 IndiaVogue India2007–presentPriya Tanna20072021[182]
Megha Kapoor20212023[183]
Rochelle Pinto2023present
 TurkeyVogue Türkiye2010–presentSeda Domaniç20102020
Zeynep Yapar20202020
Debora Zakuto2020present
 NetherlandsVogue Nederland2012–2021Karin Sweerink20122019
Rinke Tjepkema20192021
2022–presentYeliz Çiçek2022present
 ThailandVogue Thailand2013–presentKullawit Laosuksri2013present[184]
 UkraineVogue Ukraine2013–presentMasha Tsukanova20132016
Olga Sushko20162018[185]
Philipp Vlasov2019[186]2023
Vena Brykalin2023present[187]
 Bahrain
 Egypt
 Jordan
 Kuwait
 Lebanon
 Oman
 Qatar
 Saudi Arabia
 United Arab Emirates		Vogue Arabia2016–presentDeena Aljuhani Abdulaziz20162017
Manuel Arnaut2017present[188]
 PolandVogue Polska2018–presentFilip Niedenthal20172021
Ina Lekiewicz Levy2021present[189]
 Czech Republic
 Slovakia		Vogue CS2018–presentAndrea Běhounková20182023
Danica Kovárová2023present
 Hong KongVogue Hong Kong2019–presentPeter Wong20192020
Kat Yeung20202022
Ahy Choi20212023
Simon Au2023present
 Denmark
 Finland
 Iceland
 Norway
 Sweden		Vogue Scandinavia2021–presentMartina Bonnier[190][164]2020present
 PhilippinesVogue Philippines2022–presentBea Valdes2022present
 Bosnia and Herzegovina
 Croatia
 Montenegro
 Serbia
 Slovenia		Vogue Adria2024–presentMilan Đačić[191]2023present

Head of Editorial Content

After a consolidation at Condé Nast, the publisher will put its largest titles (including Vogue) under global and regional leadership. The role of editor-in-chief is being replaced in some international editions for the new role of Head of Editorial Content.

CountriesEditionsCirculationHead of Editorial ContentStart yearEnd yearRegional DirectorGlobal Director
 FranceVogue France1920—presentEugénie Trochu[192]2021presentEdward EnninfulAnna Wintour
 ItalyVogue Italia1964—presentFrancesca Ragazzi[193]2021present
 SpainVogue España1988—presentInés Lorenzo[194][195]2021present
 GermanyVogue Deutsch1979—presentKerstin Weng[196]2021present
 IndiaVogue India2007—presentMegha Kapoor[183]20212023Leslie Sun
Rochelle Pinto2023present
 JapanVogue Japan1999—presentTiffany Godoy[197]2022present
 Czech Republic
 Slovakia		Vogue CS2018—presentDanica Kovárová[198]2023presentEdward Enninful
 United KingdomBritish Vogue1916—presentChioma Nnadi[199]2024present

See also

References

External links

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