Pelle Pelle is an urban fashion brand designed by Marc Buchanan.[1] Pelle Pelle was launched in 1978 and started as a leather outerwear company.[2][3][4] Pelle is based in Auburn Hills, Michigan.[5]
Type of site | Private |
|---|---|
| Founded | 1978 |
| Headquarters | , |
| Key people | Marc Buchanan (founder) 1 |
| Industry | Fashion |
| Products | Apparel and accessories |
History
Pelle Pelle originated in the 1970s, when the hip-hop era gained prominence. A revolution in fashion took the form of comfort in baggy pants and loose clothing for MCs and breakdancers. Designer Marc Buchanan specialized in creating brightly colored, highly embellished leather jackets, and branched out to sportswear and other outerwear.[6] A cultural and stylistic shift was sparked by Pelle, who took his cue from an Italian phrase.[7]
In 2003, Pelle Pelle was fined $40,000 by the Federal Trade Commission for placing inaccurate labels on several types of men's pants and jackets. The clothes were labeled as machine washable; however, the garments were damaged when washed.[8]
Pelle Pelle launched its handbag line in fall 2009.[9]
Celebrities
Many celebrities have worn Pelle Pelle, such as 50 Cent, G Unit, Dr. Dre, Young Dre The Truth, Ludacris, Marques Colston, Usher, Dru Hill, Bobby Brown, Fat Joe, Mario and King 810 vocalist David Gun.[10][11]
The company was commissioned by Furious Five and Grandmaster Flash to create a leather jacket for them to wear that was studded when they were inducted in the Rock and Roll Hall of Fame. This brand is also seen in Notorious, a 2009 motion picture that chronicles the life of rap artist Biggie Smalls.[12]
Bankruptcy
The company was expected to return in 2022 after its closure in 2019.[13][14]