Popeye is a monthly fashion and men's magazine based in Tokyo, Japan. It is one of the oldest magazines featuring articles about men's fashion. Its tagline is "Magazine for City Boys".[1][2] The magazine is considered to be the Japanese version of Nylon magazine.[3]
 | |
| Editor in Chief | Takahiro Kinoshita |
|---|---|
| Categories | Men's fashion magazine |
| Frequency | Monthly |
| Publisher | Magazine House Ltd. |
| Founded | 1976 |
| First issue | July 1976 |
| Country | Japan |
| Based in | Tokyo |
| Language | Japanese |
| Website | Popeye |
History and profile
Popeye was started in 1976 as a male version of an an, a women's magazine.[1][4][5] It is successor of two publications, Ski Life and Made in U.S.A.[6]
The first issue of Popeye appeared in July 1976[7] which featured the dominant fashion trends in Los Angeles.[6][8] Yoshihisa Kinameri is the launch editor of the magazine.[6] The publisher is Magazine House Ltd., a Tokyo based publishing company.[9][10] The company, which is also the founder of the magazine, was previously named Heibun Shuppan.[11] The magazine was formerly published on a biweekly basis.[12] It is now published on a monthly basis.[9] It focuses on fashion,[1] and its content mostly is about clothes, bags, shoes and accessories.[13] It targets young educated urban men.[9]
In 2012 Takahiro Kinoshita became the editor-in-chief of the magazine.[7] The same year the magazine was redesigned.[2]
Popeye has several sister publications, including an an, Brutus and Croissant.[9] In 2013 Popeye and Brutus received best magazine award.[14] In July 2016 Popeye celebrated its 40th anniversary.[6][7] Later that decade, Popeye celebrated its 46th anniversary with the launch of a limited run of streetwear merchandising.[15]
In 1999 Popeye sold 220,000 copies.[16]
References
External links
- Official website
Media related to Popeye (magazine) at Wikimedia Commons
