Emily Falk

Emily B. Falk is an American psychologist, neuroscientist, and professor of communication at the Annenberg School for Communication at the University of Pennsylvania,[1] holding secondary appointments in psychology[2] and marketing.[3]

Emily Falk
NationalityAmerican
Alma materBrown University
UCLA
Scientific career
FieldsPsychology
Neuroscience
Communication science
InstitutionsUniversity of Pennsylvania (2013-present)
University of Michigan (2010-2013)
Doctoral advisorMatthew Lieberman
Websitewww.falklab.org

Biography

Falk received a Sc.B. in neuroscience from Brown University, an M.A. in psychology from the University of California, Los Angeles, and a Ph.D. in psychology from the University of California, Los Angeles.[4] Falk was an assistant professor of communication at the University of Michigan and a faculty associate of the University of Michigan Institute for Social Research,[5] before her appointment at the University of Pennsylvania.

Research

Falk directs the Communication Neuroscience Lab, a research laboratory that takes an interdisciplinary communication neuroscience approach to link neural activity to individual, group, and population behaviors.[6] Specific research lines include predicting behavior change (including changes in sunscreen use,[7] tobacco smoking,[8][9] and sedentary behavior[10]) following exposure to persuasive messages. Another line of research links neural responses to health messages to population level behavioral outcomes.[11][12]

Her most cited peer-reviewed research articles are:

  • Bayer, J. B., Ellison, N. B., Schoenebeck, S. Y., & Falk, E. B. (2016). Sharing the small moments: Ephemeral social interaction on Snapchat. Information, Communication & Society, 19(7), 956–977.[13] Cited by 426 as of April 2021.[14]
  • Falk, E. B., Berkman, E. T., Mann, T., Harrison, B., & Lieberman, M. D. (2010). Predicting persuasion-induced behavior change from the brain. Journal of Neuroscience, 30(25), 8421–8424.[15] Cited by 326 as of April 2021.[16]
  • Falk, E. B., Berkman, E. T., & Lieberman, M. D. (2012). From neural responses to population behavior: Neural focus group predicts population-level media effects. Psychological Science, 23(5), 439–445.[17] Cited by 286 as of April 2021.[18]

Awards and distinctions

Falk has received many awards for her work, including the 2012 National Institutes of Health Director's New Innovator Award,[19][20] the 2017 International Communication Association (ICA) Early Career Scholar Award (then known as the Young Scholar Award),[21] and the 2020 Social & Affective Neuroscience Society (SANS) Early Career Award.[22]

References

External links