Novella 2000

It was established as a literary magazine with the name Novella (Italian: Short Story) in 1919.^[1][2] The magazine was started as a notebook-sized publication, and the publisher was Casa Editrice Italia.^[3] As of 1926 it was published on a monthly basis, and its editor was Guido Cantini.^[4] In 1927 the magazine was acquired by the Rizzoli,^[5][6] now RCS MediaGroup, which is still the owner of the magazine.^[7][8][9] Like other Rizzoli magazines it was printed in a certain color which was purple for Novella.^[10] During this period it featured fiction narratives and short stories.^[10] It also published work by Italian intellectuals, including Gabriele D’Annunzio and Luigi Pirandello.^[11] Filippo Piazzi contributed to the magazine between 1934 and 1935.^[12]

The magazine was relaunched in 1967 as a gossip magazine.^[13][14] This drastic transformation which was done by the director of the magazine, Guido Cantini, was a business success.^[11] Following this the magazine began to publish a monthly supplement entitled I Romanzi di Novella which was a best-selling romance series.^[11]

Novella 2000 is published by RCS Pubblicià, magazine division of RCS MediaGroup, on a weekly basis in Milan^[15][16] and features articles on celebrity gossip and scandalous events.^[17] Its content is mostly accompanied by paparazzi photographs.^[3] The weekly is one of the Italian magazines which published Lady Diana's photographs in her final moments in September 1997.^[3]

Circulation

The circulation of the magazine was 300,000 copies in the period 1952–1953.^[18] In 1984 Novella 2000 had a circulation of 365,256 copies.^[19] From December 2002 to November 2003 its average circulation was 174,095 copies.^[20] In 2007 the weekly sold 146,030 copies.^[21][22]

• List of magazines in Italy

• Official website
• Media related to Novella 2000 at Wikimedia Commons