2010 California gubernatorial election

The 2010 California gubernatorial election was held November 2, 2010, to elect the governor of California. The primary elections were held on June 8, 2010. Because constitutional office holders in California have been prohibited from serving more than two terms in the same office since November 6, 1990, incumbent Republican Arnold Schwarzenegger was term-limited and thus was ineligible to run for re-election to a third term. Former governor Jerry Brown, to whom the term limits did not apply due to a grandfather clause, defeated Meg Whitman in the general election and was sworn into office on January 3, 2011. As of 2023, this is the last time the governor’s office in California changed partisan control.

2010 California gubernatorial election

← 2006November 2, 20102014 →
Turnout59.59%[1] Increase26.82pp
 
NomineeJerry BrownMeg Whitman
PartyDemocraticRepublican
Popular vote5,428,1494,127,391
Percentage53.8%40.9%

County results
Brown:      40–50%      50–60%      60–70%      70–80%
Whitman:      40–50%      50–60%      60–70%

Governor before election

Arnold Schwarzenegger
Republican

Elected Governor

Jerry Brown
Democratic

Republican primary

Republican nominee Meg Whitman campaigning

Candidates

Polling

Poll sourceDate(s) administeredTom
Campbell*
Meg
Whitman
Steve
Poizner
Peter
Foy*
Capitol Weekly/ProbolskyJanuary 5–22, 200915%14%4%1%
The Field PollFebruary 20 – March 1, 200918%21%7%
Capitol Weekly/ProbolskyMay 25, 200913%10%8%1%
Research 2000August 9, 200919%24%9%
The Field PollSeptember 18 – October 5, 200920%22%9%
USC/Los Angeles TimesOctober 27 – November 3, 200927%35%10%
Public Policy Institute of CaliforniaDecember 16, 200912%32%8%
The Field PollJanuary 5–17, 201045%17%
22%36%9%
Public Policy Institute of CaliforniaJanuary 27, 201041%11%
Research 2000March 10, 201052%19%
The Field PollMarch 17, 201063%14%
Public Policy Institute of CaliforniaMarch 24, 201061%11%
USC/Los Angeles TimesMarch 23–30, 201060%20%
Survey USAApril 19–21, 201049%27%
Survey USAMay 6–9, 201039%37%
Research 2000May 17–19, 201046%36%
Public Policy Institute of CaliforniaMay 19, 201038%29%
Public Policy PollingMay 21–23, 201051%26%
USC/Los Angeles TimesMay 19–26, 201053%29%
Survey USAJune 3–6, 201059%30%

Results

Results by county:
  Whitman—70–80%
  Whitman—60–70%
  Whitman—50–60%
Republican primary results
PartyCandidateVotes%
RepublicanMeg Whitman 1,529,534 64.4
RepublicanSteve Poizner632,94026.7
RepublicanLawrence Naritelli54,2022.3
RepublicanRobert Newman38,4621.7
RepublicanKen Miller36,6091.5
RepublicanBill Chambers34,2431.4
RepublicanDouglas Hughes26,0851.0
RepublicanDavid Tully-Smith24,9781.0
RepublicanSteven Paul Mozena (write-in)260.0
Total votes2,377,079 100.0

Democratic primary

Democratic nominee Jerry Brown campaigning

Candidates

Declared

Declined

Polling

Poll sourceDates administeredDianne
Feinstein*
Jerry
Brown
Antonio
Villaraigosa*
Gavin
Newsom*
John
Garamendi*
Jack
O'Connell*
Steve
Westly*
Bill
Lockyer*
Capitol Weekly/ProbolskyJanuary 22–25, 200936%14%9%9%4%3%1%––
Lake Research PartnersFebruary 17–19, 2009––27%20%14%8%1%3%––
The Field PollFebruary 20 – March 1, 200938%16%16%10%4%1%2%1%
––26%22%16%8%2%2%2%
Tulchin PollApril 23, 2009––31%12%16%11%6%––––
Capital WeeklyMay 25, 2009––24%15%16%7%5%3%––
J. MooreJune 20, 2009––47%––26%––––––––
Research 2000June 10–16, 2009––29%––20%––––––––
40%27%––16%––––––––
The Field PollSeptember 18 – October 5, 2009––47%––27%––––––––

Results

Results by county:
  Brown—>90%
  Brown—80-90%
  Brown—70-80%
  Brown—60-70%
  Brown—50-60%
Democratic primary results
PartyCandidateVotes%
DemocraticJerry Brown 2,021,189 84.4
DemocraticRichard Aguirre95,5964.0
DemocraticCharles Pineda94,6694.0
DemocraticVibert Greene54,2252.3
DemocraticJoe Symmon54,1222.3
DemocraticLowell Darling39,9301.6
DemocraticPeter Schurman35,4501.4
DemocraticNadia B. Smalley (write-in)1060.0
Total votes2,395,287 100.0

American Independent primary

Candidates

  • Chelene Nightingale, business owner
  • Markham Robinson, owner of a software firm

Results

California American Independent gubernatorial primary, 2010
CandidateVotes%
Chelene Nightingale24,00058.1
Markham Robinson17,32741.9
Total votes41,327 100
Voter turnout10.4%

Green primary

Candidates

  • S. Deacon Alexander, student
  • Laura Wells, financial systems consultant

Results

California Green gubernatorial primary, 2010
CandidateVotes%
Laura Wells17,54879.5
Deacon Alexander4,53320.5
Total votes22,081 100
Voter turnout19.6%

Libertarian primary

Candidates

  • Jordan Llamas, Doctor of Psychology and Political Science
  • Dale Ogden, business consultant and actuary

Results

California Libertarian gubernatorial primary, 2010
CandidateVotes%
Dale Ogden17,477100
Voter turnout20.2%

Peace and Freedom primary

Candidates

Results

Results by county:
  Alvarez
  •   40-50%
  •   50-60%
  •   60-70%
  •   100%
  Alexander
  •   40–50%
  •   50–60%
  •   60–70%
  •   100%
  Tie
  •   30-40%
  •   50%
  No Vote
California Peace and Freedom gubernatorial primary, 2010
CandidateVotes%
Carlos Alvarez1,90645.3
Stewart Alexander1,69340.2
Mohammad Arif61314.5
Total votes4,212 100
Voter turnout7.4%

General election

Campaign

Brown's campaign logo
Whitman's campaign logo

Both Whitman and Brown were criticized for negative campaigning during the election.[5] During their final debate at the 2010 Women's Conference a week before the election, moderator Matt Lauer asked both candidates to pull attack ads for the rest of the election, which elicited loud cheers from the audience.[5] Brown agreed and picked one ad each of his and Whitman's that he thought, if Whitman would agree, should be the only ones run, but Whitman, who had been loudly cheered earlier as the prospective first woman governor of the state, was booed when she stated that she would keep "the ads that talk about where Gov. Brown stands on the issues."[6]

The Los Angeles Times reported that nearly $250 million was spent on the Governor's race.[7] At least two spending records were broken during the campaign. Whitman broke personal spending records by spending $140 million of her own money on the campaign,[8] and independent expenditures exceeded $31.7 million, with almost $25 million of that spent in support of Brown.[9]

In an interview with CNN, the reporter opined that Whitman was hurt most during the campaign by a matter involving Nicky Diaz, her former Mexican maid, whom Whitman fired after Diaz asked for help as she was an illegal immigrant.[8]

Candidates' stances on issues

Republican supporter holds a sign criticizing Brown and other Democrats on jobs.

Jobs:Meg Whitman[10]
1. Eliminate small business start-up tax ($800 fee for new business start-ups)
2. Eliminate factory tax
3. Increase R&D tax credit (increase from 15% to 20%)
4. Promote investments in agriculture
5. Eliminate the state tax on capital gains

Registered nurses demonstrate their union support of Brown (and US Senate candidate Barbara Boxer).

Jerry Brown[11]
1. Stimulate clean energy jobs (build 12,000MW of localized electricity generation; build 8,000MW of large-scale renewables; appoint a Clean Energy Czar)
2. Invest in infrastructure/construction jobs (federal dollars for projects; prioritize water needs; high-speed rail; strengthen the port system; prioritize use of existing funds for job creation; infill development
3. Create strike team to focus on job retention
4. Cut regulations (speed up regulatory processes and eliminate duplicative functions; develop CEQA guidelines; fully utilize administrative law; update outdated technology systems
5. Increase manufacturing jobs
6. Deliver targeted workforce training programs
7. Invest in education

Education:Meg Whitman[12]
1. Direct more money to classroom
2. Reward outstanding teachers
3. Eliminate cap on charter schools
4. Grade public schools A-F
5. Establish fast-track parent process for charter school conversions
6. Invest $1 billion in UC and CSU University systems
7. Utilize alternative paths to the classroom to attract high quality teachers

Jerry Brown[13]
1. Higher education (create new state master plan; focus on community colleges and transfer credits)
2. Overhaul state testing program
3. Change school funding formulas and consolidate the 62 existing categorical programs
4. Teacher recruitment and training
5. Simplify the Education Code and return more decision-making to local school districts
6. A more balanced and creative school curriculum (science, history, and humanities; experiment with online, etc.)
7. Place special emphasis on teaching science, technology, engineering, and math
8. Increase proficiency in English
9. Improve high school graduation rates
10. Charter schools
11. Magnet or theme schools
12. Citizenship and character

Predictions

SourceRankingAs of
Cook Political Report[14]TossupOctober 14, 2010
Rothenberg[15]Lean D (flip)October 28, 2010
RealClearPolitics[16]Lean D (flip)November 1, 2010
Sabato's Crystal Ball[17]Lean D (flip)October 28, 2010
CQ Politics[18]Lean D (flip)October 28, 2010

Polling

Poll sourceDate(s) administeredSample
size
Margin of
error
Jerry
Brown (D)
Meg
Whitman (R)
OtherUndecided
Rasmussen ReportsJanuary 14, 2009500±4.5%40%38%––––
Research 2000August 9, 2009600±4.0%42%36%––––
Rasmussen ReportsSeptember 24, 2009500±4.5%44%35%3%18%
The Field PollSept. 15–Oct. 5, 20091,005±3.2%50%29%––21%
Rasmussen ReportsNovember 17, 2009500±4.5%41%41%3%14%
Public Policy Institute of CaliforniaDecember 16, 20092,004±2.0%43%37%––20%
The Field PollJanuary 5–17, 2010958±3.3%46%36%––18%
Rasmussen ReportsJanuary 19, 2010500±4.5%43%39%7%11%
Public Policy Institute of CaliforniaJanuary 27, 20102,001±2.0%41%36%––23%
Rasmussen ReportsFebruary 15, 2010500±4.5%43%43%6%8%
Research 2000March 10, 2010600±4.0%45%41%––14%
Rasmussen ReportsMarch 15, 2010500±4.5%40%40%6%14%
The Field PollMarch 17, 2010748±3.7%43%46%––11%
Public Policy Institute of CaliforniaMarch 24, 20102,002±2.0%39%44%––17%
USC/Los Angeles TimesMarch 23–30, 2010––––41%44%––––
Rasmussen ReportsApril 19, 2010500±4.5%44%38%9%9%
Public Policy Institute of CaliforniaMay 9–16, 20102,003±2.0%42%37%––21%
Research 2000May 17–19, 2010600±4.0%46%42%––18%
Public Policy PollingMay 21–23, 2010921±3.2%48%36%––16%
Rasmussen ReportsMay 24, 2010500±4.5%45%41%8%7%
USC/Los Angeles TimesMay 19–26, 2010––––44%38%––––
Rasmussen ReportsJune 9, 2010500±4.5%45%44%4%7%
ReutersJune 30, 2010600±4.5%45%39%3%14%
The Field PollJune 22-July 5, 20101,005±3.2%44%43%––13%
Survey USAJuly 8–11, 2010614±4.0%39%46%7%8%
Rasmussen ReportsJuly 12, 2010500±4.5%46%47%4%3%
Public Policy PollingJuly 23–25, 2010614±3.95%46%40%––14%
Rasmussen ReportsAugust 3, 2010750±4.0%43%41%6%10%
Survey USAAugust 9–11, 2010602± 4.1%43%44%13%
Rasmussen ReportsAugust 24, 2010750±4.0%40%48%6%6%
Survey USAAugust 31-September 1, 2010569±4.2%40%47%9%4%
Rasmussen ReportsSeptember 6, 2010750±4.0%45%48%3%4%
CNNSeptember 2–7, 2010866± 3.5%46%48%
FOX NewsSeptember 11, 20101,000± 3%43%49%4%4%
Public Policy PollingSeptember 14–16, 2010630±3.9%47%42%––12%
Field PollSeptember 14–21, 2010599±4.1%41%41%––18%
Fox News/Pulse Opinion ResearchSeptember 18, 20101,000±3.0%45%45%4%6%
Rasmussen ReportsSeptember 20, 2010750±4.0%47%46%4%3%
Survey USASeptember 19–21, 2010610±4.0%46%43%8%3%
The Los Angeles Times/USCSeptember 15–22, 20101,500±3.3%49%44%----
PPICSeptember 19–26, 20101,104±3%37%38%7%18%
CNN/Time/Opinion Research CorporationSeptember 24–28, 2010786±3.5%52%43%5%3%
Rasmussen ReportsOctober 3, 2010750±4.0%49%44%4%4%
Reuters/IpsosOctober 4, 2010600±4%50%43%
Angus Reid Public OpinionOctober 6, 2010501±4.5%53%41%6%
Rasmussen ReportsOctober 13, 2010750±4.0%50%44%2%4%
Los Angeles Times/USCOctober 13–20, 20101,501±2.5%52%39%3%6%
Reuters (report)October 12–14, 2010601± 4.0%48%44%3%6%
FOX News/POR-RasmussenOctober 16, 20101,000±3%48%43%4%4%
PPICOctober 10–17, 20101,067±3.1%44%36%4%16%
SurveyUSAOctober 15–18, 2010621±4%47%40%8%5%
Rasmussen ReportsOctober 21, 2010750±4%48%42%4%6%
FOX News/POR-RasmussenOctober 23, 20101,000±3%50%41%6%3%
Suffolk University Archived 2010-11-28 at the Wayback MachineOctober 21–24, 2010600±4%50%42%5%3%
CNN/TimeOctober 20–26, 2010888±3.5%51%44%2%2%
Rasmussen ReportsOctober 27, 2010750±4%49%45%2%3%
Angus Reid Public OpinionOctober 28–29, 2010486±4.5%49%44%7%
Survey USAOctober 26–31, 2010587± 4%48%37%6%9%
Public Policy Polling Reports)October 29–31, 2010882± 3.3%51%46%3%
Hypothetical polling
Poll sourceDates administeredSteve
Poizner (R)
Jerry
Brown (D)
Rasmussen ReportsMay 24, 201042%43%
Public Policy PollingMay 21–23, 201032%48%
Research 2000May 17–19, 201037%47%
PPICMay 201032%45%
Rasmussen ReportsApril 19, 201032%50%
PPICMarch 24, 201031%46%
Rasmussen ReportsMarch 15, 201027%42%
Research 2000March 10, 201033%48%
Rasmussen ReportsFebruary 15, 201034%46%
PPICJanuary 27, 201029%44%
Rasmussen ReportsJanuary 19, 201035%45%
The Field PollJanuary 5–17, 201031%48%
PPICDecember 16, 200931%47%
Rasmussen ReportsNovember 17, 200932%43%
The Field PollSeptember 18–Oct. 5, 200925%50%
Rasmussen ReportsSeptember 24, 200932%45%
Research 2000August 9, 200934%43%
Lake Research PartnersFebruary 17–19, 200930%41%

Results

California gubernatorial election, 2010[1]
PartyCandidateVotes%±%
DemocraticJerry Brown 5,428,149 53.8% +14.86%
RepublicanMeg Whitman4,127,39140.9%-15.00%
American IndependentChelene Nightingale166,3121.7%+0.94%
LibertarianDale Ogden150,8951.5%+0.17%
GreenLaura Wells129,2241.2%-1.09%
Peace and FreedomCarlos Alvarez92,8510.9%+0.11%
Write-in3630.00%±0.00%
Total votes10,095,185 100.0%
Democratic gain from Republican

Counties that flipped from Republican to Democratic

See also

References

External links

Debates
Official campaign sites

Primary candidates: