The American singer-songwriter Taylor Swift has appeared in 61 music videos, 13 of which she self-directed. She has released five documentaries, acted in a number of films and television shows, and directed a concert documentary and short film.
Swift's first music video was for her debut single "Tim McGraw", from her 2006 self-titled debut studio album. It was directed by Trey Fanjoy, who worked on award-winning music videos for Swift's singles from 2006 to 2009. The music video for "Our Song" won Video of the Year at the 2008 CMT Music Awards. Swift's second studio album, Fearless (2008), was supported by the music videos for "Love Story" and "You Belong with Me". In 2009, the former won Video of the Year at both the CMT Music Awards and the Country Music Association Awards, and the latter won Best Female Video at the MTV Video Music Awards. Swift's first self-directed music video was for her 2010 album Speak Now's lead single, "Mine", which she directed with Roman White.[1]
Swift's fourth studio album, Red (2012), was supported by the Anthony Mandler-directed music video for "I Knew You Were Trouble", which won Best Female Video at the 2013 MTV Video Music Awards.[2] Joseph Kahn directed award-winning music videos for singles from Swift's fifth studio album, 1989 (2014). At the 2015 MTV Video Music Awards, "Blank Space" and "Bad Blood" featuring rapper Kendrick Lamar won four awards, including Video of the Year for the latter.[3] "Bad Blood" also won the Grammy Award for Best Music Video.[4] Kahn further directed the music video for singles from Swift's sixth studio album Reputation (2017), including for the lead single "Look What You Made Me Do", which broke several online viewing records.[5]
With the music videos for singles from her seventh studio album Lover (2019), Swift began directing the majority of her work.[6] At the MTV Video Music Awards, she won her second Video of the Year with "You Need to Calm Down" in 2019,[7] and Best Direction with her solo directorial debut, "The Man", in 2020.[8] She wrote and directed the short film All Too Well: The Short Film (2021), her debut as a filmmaker, and the music video for the lead single from her tenth studio album Midnights, "Anti-Hero" (2022). Both helped Swift win record-breaking third and fourth MTV Video Music Awards for Video of the Year in 2022 and 2023.[9] Her other self-directed music videos were for the singles including "Cardigan", "Willow", "Lavender Haze", and "Karma" in 2020–2023.
Swift has released the live/video albums Taylor Swift and Def Leppard (2009), Speak Now World Tour – Live (2011), and Journey to Fearless (2011), and the documentary films/specials The 1989 World Tour Live (2015), Reputation Stadium Tour (2018), Miss Americana (2020), City of Lover (2020), and Folklore: The Long Pond Studio Sessions (2020). She has appeared in the television shows CSI: Crime Scene Investigation in 2009, Saturday Night Live in 2009, and New Girl in 2013. In film, she starred in Valentine's Day (2010) and provided her voice in the animated film The Lorax (2012).
Music videos
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| • | Denotes music videos directed or co-directed by Taylor Swift |
| Title | Video release date | Other performer(s) credited | Director(s) | Description | Ref. |
|---|---|---|---|---|---|
| "Tim McGraw" | July 22, 2006 | None | Trey Fanjoy | The video focuses on flashbacks by Swift's love interest, among cut scenes that feature Swift lying on a lake shore. The video received a nomination for Number One Streamed Video From a New Artist at the 2006 CMT Online Awards.[10] At the 2007 CMT Music Awards, it won Breakthrough Video of the Year.[11] | [12] |
| "Teardrops on My Guitar" | February 20, 2007 | None | Follows Swift's unrequited love for her friend who falls in love with another girl. The video received a nomination for Best New Artist at the 2008 MTV Video Music Awards.[13] | [14][15][16] | |
| "Our Song" | November 6, 2007 | None | Swift is seen performing in various settings, including a front porch. At the 2008 CMT Music Awards, the video earned Video of the Year and Female Video of the Year.[17] | [18] | |
| "Online" | July 2, 2007 | Brad Paisley | Jason Alexander | Swift appears as a backup dancer in Brad Paisley's music video. | [19] |
| "I'm Only Me When I'm with You" • | February 12, 2008 | None | Taylor Swift | The video showcases shots of her live concert footage. | [20] |
| "Picture to Burn" | March 14, 2008 | None | Trey Fanjoy | The video shows Swift fantasizing about exacting revenge on her ex-boyfriend as she sees him with another woman. | [21] |
| "Beautiful Eyes" | June 15, 2008 | None | Todd Cassetty Trey Fanjoy | The video shows footage from Swift's eighteenth birthday party. | [22] |
| "Should've Said No" | June 26, 2008 | None | Louis J. Horvitz | The video shows Swift performing the song at the 2008 Academy of Country Music Awards. | [23] |
| "Change" | August 8, 2008 | None | Shawn Robbins | Swift performs with her band in a ballroom. An alternate version of the video features footage from the United States Olympic team at the 2008 Summer Olympics.[24] | [25] |
| "Love Story" | September 12, 2008 | None | Trey Fanjoy | Inspired by William Shakespeare's tragedy Romeo and Juliet, the music video is a period piece focusing on Swift meeting a love interest in a current-day university campus while also remembering meeting each other and falling in love in a past life. The video replaces the original play's tragic conclusion with a happy ending. At the 2009 CMT Music Awards, the video won the awards for Video of the Year and Female Video of the Year.[26] | [27] |
| "White Horse" | February 7, 2009 | None | An ex-boyfriend approaches Swift looking for a second chance. She recalls multiple memories with him, both positive and negative. | [28][29] | |
| "Best Days of Your Life" | March 27, 2009 | Kellie Pickler | Roman White | When Pickler sees her boyfriend cheating on her, she leaves him. He finds his life miserable with his new girlfriend and misses being with Pickler instead. | [30] |
| "Crazier" | March 28, 2009 | None | Peter Chelsom | The video is taken from Swift's cameo performance in the film Hannah Montana: The Movie. | [31] |
| "The Best Day" • | May 1, 2009 | None | Taylor Swift | The video showcases home videos of Swift and her mother. | [32] |
| "You Belong with Me" | May 4, 2009 | None | Roman White | Swift, a studious girl, yearns for a popular boy next door. At the 2009 MTV Video Music Awards, the music video was named Best Female Video. Her acceptance speech was interrupted by rapper Kanye West,[33] which sparked controversy and received much media attention.[34] With over one billion views, it is the most viewed country music video on YouTube.[35] | [36] |
| "Fifteen" | October 9, 2009 | None | The video was filmed using green screen with heavy usage of special effects. Swift walks through a garden, where she relives many school memories with her best friend. | [37] | |
| "Two Is Better Than One" | October 19, 2009 | Boys Like Girls | Meiert Avis | Swift does not appear in the music video, but her vocals are still heard. The video shows the story of a couple's relationship while Boys Like Girls are shown performing in what appears to be an empty hangar. | [38] |
| "Fearless" | 2010 | None | Todd Cassetty | Director Todd Cassetty edited footage from the Fearless Tour performances and backstage for the video. | [39] |
| "Half of My Heart" | John Mayer | P.R. Brown | An alternate edit of the song featuring Swift's vocals was set to the music video, though Swift herself does not appear in it. | [40] | |
| "Mine" • | None | Taylor Swift Roman White | Swift recalls the fights between her parents that follow her through adulthood, her own relationship, and marriage. | [41] | |
| "Back to December" | 2011 | None | Yoann Lemoine | Swift mourns her break-up with her ex-boyfriend whom she did not treat well when they were together. | [42] |
| "Mean" | None | Declan Whitebloom | The video documents the lives of four different people being bullied in different stages and time settings. However, their lives get better in the end of the video. | [43] | |
| "The Story of Us" | None | Noble Jones | Swift is seen narrating the eponymous book in a college library. The scenes cut back and forth between her and her ex-boyfriend and students in the library. | [44] | |
| "Sparks Fly" | None | Christian Lamb | The video shows clips of various performances from the Speak Now World Tour. | [45] | |
| "Ours" | None | Declan Whitebloom | The video primarily takes place in an office where Swift works and watches various videos of her and her boyfriend. It ends with them embracing each other as he returns from the military. | [46] | |
| "Safe & Sound" | 2012 | The Civil Wars | Philip Andelman | The video features Swift walking barefoot through a gloomy forest while the Civil Wars are inside a cottage in front of a fireplace singing along to the song. The video contains multiple references to The Hunger Games, including Swift finding a mockingjay pin. | [47] |
| "Long Live" | Paula Fernandes | Eduardo Levy | The music video was filmed to appear as if Swift and Fernandes were performing the song at the same time while connected via satellite, with scenes featuring Fernandes filmed in Brazil, and scenes featuring Swift filmed at a show in the United States. | [48] | |
| "Both of Us" | B.o.B | Jake Nava | Along with B.o.B and Swift, the video shows people living their day-to-day lives. | [49] | |
| "We Are Never Ever Getting Back Together" | None | Declan Whitebloom | When her on-again, off-again boyfriend does awful things to her, Swift realizes that they are never ever getting back together. | [50] | |
| "Begin Again" | None | Philip Andelman | The video finds Swift roaming around the streets of Paris in search of a fresh start, which she finds in a new love interest. | [51] | |
| "I Knew You Were Trouble" | None | Anthony Mandler | Swift recounts the events of a passionate but destructive romance. The video won Best Female Video at the 2013 MTV Video Music Awards and was also nominated for Video of the Year.[52][53] | [54] | |
| "22" | 2013 | None | Anthony Mandler | Swift bounces on trampolines, plays on the beach and has a house party with her friends. | [55] |
| "Highway Don't Care" | Tim McGraw Keith Urban | Shane C. Drake | The video highlights the dangers of driving while distracted, particularly texting and driving. It sees an accident as a result of a similar situation. | [56] | |
| "Everything Has Changed" | Ed Sheeran | Philip Andelman | Two children, a girl resembling Swift and a boy resembling Sheeran, meet each other on a bus to elementary school and become friends. Throughout the video, they are seen painting their faces, pretending to be a princess and knight, and dancing with each other in the empty school gym. | [57] | |
| "Red" | None | Kenny Jackson | The video showcases footage from Swift's the Red Tour, with the audience cheering in the background. | [58] | |
| "The Last Time" | Gary Lightbody | Terry Richardson | Footage from The Red Tour performance in Sacramento, California in August 2013 was used to create the music video. | [59] | |
| "Shake It Off" | 2014 | None | Mark Romanek | Swift appears dancing alongside other dancers in the styles of ballet, cheerleading, hip hop, jazz, lyrical and twerking. Throughout the video, Swift references several pop musicians, including Lady Gaga and Skrillex. With over 3.1 billion views, it is one of the most viewed YouTube videos and the third most viewed by a female artist. | [60] |
| "Blank Space" | None | Joseph Kahn | The video features Swift with her love interest in a mansion. After learning of his betrayal, Swift turns into a man-eating psychotic jealous girlfriend. With over 2.2 billion views on YouTube, it is the sixteenth most viewed YouTube video as of May 2018.[61] It received two MTV Video Music Awards—Best Female Video and Best Pop Video.[62] | [63] | |
| "Style" | 2015 | None | Kyle Newman | The video is different from Swift's previous work, featuring her in a darker, more abstract, light. The video is a recollection of memories of Swift's love interest amongst flashing scenes of beaches, forests and car rides. | [64] |
| "Bad Blood" | Kendrick Lamar | Joseph Kahn | When Swift is betrayed by her secret agent partner, she prepares to exact vengeance with the help of her friends. It broke the Vevo record for most-viewed music video in the first 24 hours at the time of release and currently has over 1.2 billion views on YouTube. The video received eight nominations at the 2015 MTV Video Music Awards,[65] winning Video of the Year and Best Collaboration,[62] and won the Grammy Award for Best Music Video.[66] | [67] | |
| "Wildest Dreams" | None | Set in the 1950s, the video focuses on Swift and her acting leading man love interest (Scott Eastwood) filming a romance movie. At the film's premiere, Swift is heartbroken when she sees her love interest with his wife and flees the premiere. All of the proceeds from the video went to wild animal conservation efforts through the African Parks Foundation of America.[68] | [69] | ||
| "Out of the Woods" | None | The video finds Swift running from the elements on several locations, such as a beach, snowy mountains, an ocean, a barren landscape, a muddy swamp, and a burning forest, all in an effort to find herself. | [70] | ||
| "New Romantics" | 2016 | None | Jonas Åkerlund | The video shows several clips of Swift onstage performing during the 1989 World Tour. | [71] |
| "I Don't Wanna Live Forever" | 2017 | Zayn | Grant Singer | Swift and Zayn wander through a dark hotel, throwing objects like glasses, lamps and pillows across their separate rooms in anger. | [72] |
| "Look What You Made Me Do" | None | Joseph Kahn | The video features several of her previous public personas—including a ballet dancer, a circus marshall and a studious high school student—and takes jabs at the fictionalized portrayals of her in the media. The music video for the song broke the 24-Hour Vevo Record with over 43 million views on its first day.[73] | [74] | |
| "...Ready for It?" | None | Swift fights her deceptive hooded, dark, robotic counterpart for freedom from an invisible prison in which she is trapped. The video is set in a futuristic atmosphere and features sci-fi and anime references. | [75] | ||
| "End Game" | Ed Sheeran Future | The video is set in Miami, Tokyo, and London, and features Swift partying with Sheeran and riding in a Lamborghini Aventador with Future.[76] | [77] | ||
| "Delicate" | 2018 | None | Joseph Kahn | The video features Swift discovering that she is invisible after a mystery man hands her a note. She is later seen dancing carelessly through a hotel, public transportation and rainy streets. | [78] [79] |
| "Delicate" (Vertical version) • | None | Taylor Swift | The video is filmed in one take in a vertical format and features Swift singing the song in a park. It was released exclusively on Spotify in the United States, the United Kingdom, Sweden and Latin America.[80] | [81] [82] | |
| "Babe" | Sugarland | Anthony Mandler | The video features Brandon Routh and Jennifer Nettles as a married couple while Swift plays the role of a secretary who is in an affair with her married boss (Routh). | [83] | |
| "Me!" • | April 26, 2019 | Brendon Urie | Taylor Swift Dave Meyers | The video features Swift and Urie as a couple who get into a fight before Swift storms out into a colorful wonderland. The video broke the Vevo record, as well as the YouTube record for most views in the first 24 hours for a lead female video, and the third most-viewed overall earning 65.2 million views.[84] | [85] |
| "You Need to Calm Down" • | June 17, 2019 | None | Taylor Swift Drew Kirsch | Swift lives in a trailer park, hanging out in a swimming pool as her trailer burns behind her. A pop queen pageant is also held and Swift reunites with Katy Perry as she hugs her wearing a french fries costume while Perry wore a hamburger costume. The video won Video of the Year at the 2019 MTV Video Music Awards. | [86][87] |
| "Lover" • | August 22, 2019 | None | Swift and dancer Christian Owens portray a couple who live in a colorful house inside a snow globe, which they later give to their daughter as a Christmas present. | [88][89] | |
| "Christmas Tree Farm" • | December 6, 2019 | None | Taylor Swift | The video showcases home videos of Swift and her family during Christmas at her childhood home in Pennsylvania. | [90] |
| "The Man" • | February 27, 2020 | None | Swift takes on gender stereotypes by portraying a sleazy, egotistical businessman who throws temper tantrums and behaves in a stereotypically macho manner. The video features cameos from Loren Gray, Dwayne Johnson, and Swift's father. The video earned Swift the award for Best Direction at the 2020 MTV Video Music Awards. | [91][92] | |
| "Cardigan" • | July 24, 2020 | None | Swift starts by playing a piano and reminiscing about old memories, before stepping into her piano which takes her running through a forest. The piano takes her to a lake, where she is seen holding onto the piano with both hands, struggling to hold on. The lake piano leads her back home, where the song ends with her donning a cardigan. | [93] | |
| "Cardigan" (Cabin in Candlelight Version) • | July 30, 2020 | None | The video shows behind the scenes footage for the Folklore album photoshoot along with clips of Swift sauntering through fields, leaning against trees and sitting on a swing. | [94] | |
| "Willow" • | December 11, 2020 | None | The video, inspired by tracks on Folklore, continues where that of "Cardigan" leaves off. Swift steps back into the piano to follow a golden thread that takes her past a lakeside, circus, dark forest, troupe of dancers, and back home to her cabin where she reunites with her love interest, played by dancer Taeok Lee. | [95] | |
| "The Best Day" (Taylor's Version) • | April 29, 2021 | None | A music video similar to the original, featuring new home videos of Swift and her mom along with footage of Swift with her father and brother. The video uses the same footage as the one in the lyric video. | [96] | |
| "Renegade" | July 2, 2021 | Big Red Machine | Michael Brown | The video features images and video clips of Swift and handwritten lyrics from the song through colorful collages and filters. | [97] |
| "I Bet You Think About Me" | November 15, 2021 | Chris Stapleton | Blake Lively | The video was written by Swift and Lively and directed by Lively in her directorial debut. It depicts a man, played by actor Miles Teller, imagining his former lover, played by Swift, while at his wedding to another woman, played by Teller's wife Keleigh Sperry Teller. | [98] |
| "The Joker and the Queen" | February 10, 2022 | Ed Sheeran | Emil Nava | Swift does not appear in the music video, but her vocals are still heard. The video is a sequel to the events in the video for "Everything Has Changed" and features the same principal cast. | [99] |
| "Anti-Hero" • | October 21, 2022 | None | Taylor Swift | Swift encounters her worst enemy: another version of herself. Years later, at her funeral, her children (played by John Early, Mike Birbiglia and Mary Elizabeth Ellis) bicker over her will. | [100] |
| "Bejeweled" • | October 25, 2022 | None | In a reimagination of the classic Cinderella fairytale, House Wench Taylor escapes from her cruel stepmother (Laura Dern) and stepsisters (the Haim sisters) into the magical elevator of a building. As she passes through the different floors, Taylor encounters the Fairy Goddess (Dita Von Teese) and impresses the Queen (Pat McGrath) in a talent contest, winning a proposal from the Prince (Jack Antonoff) and ownership of a castle. She rejects the Prince but keeps the castle for herself. | [101] | |
| "Lavender Haze" • | January 27, 2023 | None | A psychedelic and surrealist video depicting Swift and her lover (Laith Ashley) in a 1970s-inspired house afloat in space, surrounded by large koi fish. The house conjures a lavender-colored fog. | [102] | |
| "Karma" • | May 27, 2023 | Ice Spice | Swift and Ice Spice navigate various mythological and high fantasy worlds. | [103] | |
| "I Can See You" • | July 8, 2023 | None | Joey King, Taylor Lautner, and Presley Cash break Swift free from imprisonment and execute a heist together in an action film-style video inspired by Swift's efforts to regain ownership of her masters. | [104] | |
| "Fortnight" | April 19, 2024 | Post Malone | A dystopian and Victorian video depicting Swift in an asylum grappling with her relationship with Post Malone, featuring cameos from two members of the cast of Dead Poets Society (1989), Ethan Hawke and Josh Charles, as mad scientists. | [105] |
Video albums
| Title | Album details | Notes |
|---|---|---|
| Speak Now World Tour – Live |
|
|
Filmography
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| Year | Title[107] | Role | Notes |
|---|---|---|---|
| 2009 | Jonas Brothers: The 3D Concert Experience | Herself | |
| Hannah Montana: The Movie | |||
| 2010 | Valentine's Day | Felicia Miller | |
| 2012 | The Lorax | Audrey | Voice role |
| 2014 | The Giver | Rosemary | |
| 2015 | The 1989 World Tour Live | Herself | |
| 2018 | Taylor Swift: Reputation Stadium Tour | ||
| 2019 | Bluebird | ||
| Cats | Bombalurina | ||
| 2020 | Miss Americana | Herself | |
| Taylor Swift: City of Lover | |||
| Folklore: The Long Pond Studio Sessions | Also director and producer | ||
| 2021 | All Too Well: The Short Film | Older Her | Short film; also writer and director |
| 2022 | Amsterdam | Liz Meekins | |
| 2023 | Taylor Swift: The Eras Tour | Herself |
Television
| Title[107] | Year | Role | Notes |
|---|---|---|---|
| Good Morning America | 2006; 2008; 2012; 2014; 2019–2021 | Herself | |
| Once Upon a Prom | 2008 | Television special[108] | |
| 2008 MTV Video Music Awards | 2008 | Opening Act (pre-show) Co-Host/Fashion Correspondent[109] | |
| CMT Crossroads | 2008 | S7E4: "Taylor Swift and Def Leppard" | |
| The Ellen DeGeneres Show | 2008–2012; 2014; 2019 | ||
| CSI: Crime Scene Investigation | 2009 | Haley Jones | Episode: "Turn, Turn, Turn" |
| 2009 MTV Movie Awards[110] | Twilight High School Student | Cold open skit | |
| Late Night with Jimmy Fallon | Herself | ||
| Saturday Night Live | Host/Musical guest (two episodes) | ||
| Journey to Fearless | 2010 | Three-part series aired on The Hub and released on video | |
| Take Two with Phineas and Ferb | 2011 | ||
| 2011 CMT Music Awards | Thelma & Louise parody skit with Shania Twain[111] | ||
| Punk'd | 2012 | ||
| 20/20 | |||
| VH1 Storytellers | |||
| The Jonathan Ross Show | |||
| The GRAMMY Nominations Concert Live | Co-host with LL Cool J | ||
| 60 Minutes | 2012–2013 | ||
| Alan Carr: Chatty Man | 2012; 2014 | ||
| New Girl | 2013 | Elaine | Episode: "Elaine's Big Day" |
| CBS This Morning | 2013–2014 | Herself | |
| The Voice | 2013–2014; 2019 | Guest appearance (season 4); Musical guest (season 16); Knockout Round advisor (seasons 7 and 17) | |
| Saturday Night Live | 2014; 2017; 2019; 2021; 2023 | Guest appearance in the opening monologue (S39E18);[112] Musical guest (S43E5, S45E2, and S47E6); Guest appearance in the "Three Sad Virgins" skit (S47E6)[113] Guest appearance in introducing musical guest (S49E1)[114] | |
| Late Night With Seth Meyers | 2014; 2021 | ||
| The View | 2014 | ||
| The Talk | 2014 | ||
| Jimmy Kimmel Live! | 2014; 2020 | ||
| Barbara Walters' 10 Most Fascinating People | 2014 | ||
| The Graham Norton Show | 2013–2014; 2019; 2022 | ||
| The Tonight Show Starring Jimmy Fallon | 2014–2015; 2019; 2021–2022 | ||
| Saturday Night Live 40th Anniversary Special | 2015 | Herself/Alison | Television special; guest appearance in "The Californians" skit |
| The Tonight Show Starring Jimmy Fallon | 2017 | Herself | Musical guest (Episode 768) |
| 2019 NFL Draft on ABC | 2019 | ||
| CBS News Sunday Morning | |||
| Kids Say the Darndest Things | |||
| Strictly Come Dancing | Musical guest (S17 Finale)[115] | ||
| The Today Show | With cast of Cats[116] | ||
| The Late Late Show with James Corden | |||
| One World: Together at Home | 2020 | Television special | |
| Dear Class of 2020 | |||
| Selena + Chef | Episode: "Selena + Roy Choi" | ||
| The Late Show with Stephen Colbert | |||
| Impact x Nightline on Hulu | 2022 | Episode: "Taylor's Ticketmaster Disaster"[117][118] | |
| 2023 | Episode: "Taylor + Travis"[119] | ||
| Dancing with the Stars | Episode: "A Celebration of Taylor Swift" (S32E9) |
Commercials
| Company | Year | Promoting | Title | Theme song(s) | Region | Ref. |
|---|---|---|---|---|---|---|
| Activision | 2009 | Video game: Band Hero | — | "Love Story" | United States | [120] |
| Nashville Predators | 2009 | Sports event | — | — | [121] | |
| Sony | 2010 | Camera: Cyber-shot DSC-TX7 | — | — | [122] | |
| Target | 2010 | Speak Now album: Exclusive Deluxe Edition | — | "Mine" | [123] | |
| CoverGirl | 2010–2011 | Cosmetics | — | — | [124][125] | |
| Elizabeth Arden, Inc. | 2011 | Fragrance: Wonderstruck / Wonderstruck Enchanted | "The Beginning of Something Magical" | "Enchanted" | [126] | |
| Vogue | 2012 | Fashion's Night Out 2012 | — | — | [127] | |
| Macy's | 2012 | Fragrance: Wonderstruck Enchanted | — | — | [128] | |
| Macy's | 2012 | Donations by Macy's to the Make-A-Wish Foundation | "Another Miracle on the 34th Street" | — | [129] | |
| Target | 2012 | Red album: Exclusive Deluxe Edition | — | "Red" | [130] | |
| Sony | 2012 | Camera: Sony NEX-5R | — | — | [131] | |
| MTV | 2012 | 2012 MTV Video Music Awards | — | "We Are Never Ever Getting Back Together" | [132] | |
| The Recording Academy | 2012 | 54th Annual Grammy Awards | — | — | [133] | |
| Keds | 2013 | Shoes | "Be Brave" | — | [134] | |
| Ulta Beauty | 2013 | Fragrance: Taylor | "Made of Starlight" | "Starlight" | [135] | |
| Coca-Cola | 2013 | Diet Coke | "Stay Extraordinary" | "22" | [136] | |
| Coca-Cola | 2014 | Diet Coke | "What if life tasted as good as a Diet Coke?" | "How You Get the Girl" | [137] | |
| Target | 2014 | 1989 album: Exclusive Deluxe Edition | "There's Only One Place to Get More Taylor" | "Style" | United States / Canada | [138] |
| Keds | 2014 | Shoes | "Bravehearts" | — | United States | [139] |
| Elizabeth Arden, Inc. | 2014 | Fragrance: Incredible Things | — | — | [140] | |
| Toyota | 2015 | Hybrid Car: Lexus | — | "Wildest Dreams" | China | [141] |
| Evolution of Smooth (EOS) | 2015 | Lip Balm | — | — | [142] | |
| Keds | 2015 | Shoes | "Ladies First" | — | United States | [143] |
| Apple Music | 2016 | Streaming service | "Distractingly good" | "Jumpman" by Drake and Future | [144] | |
| Apple Music | 2016 | Streaming service | "Every song for every moment" | "The Middle" by Jimmy Eat World | [144] | |
| Apple Music | 2016 | Streaming service | "Dance like no one's watching" | "I Believe in a Thing Called Love" by The Darkness | [144] | |
| DirecTV and DirecTV Now | 2016 | Taylor Swift NOW | "AT&T Presents Taylor Swift NOW" | — | [145] | |
| DirecTV and DirecTV Now | 2017 | Taylor Swift NOW | "See What Taylor's Up To NOW" | — | [146] | |
| United Parcel Service | 2017 | Package delivery | "#TaylorSwiftDelivery" | "Look What You Made Me Do" | [147] | |
| Target | 2017 | Target-exclusive Reputation magazines | "Look What You Made Me Do" | "...Ready for It?" | [148] | |
| American Broadcasting Company (ABC) and ESPN | 2017 | Alabama v. Florida State college football game | — | "...Ready for It?" | [149] | |
| DirecTV and DirecTV Now | 2018 | DirecTV Now | "Taylor Swift's Caticorn Adventure" | — | [150] | |
| ESPN | 2019 | 2019 NFL Draft | — | "Me!" | [151] | |
| Capital One | 2019 | Credit card | — | "Me!" | [152] | |
| Capital One | 2020 | Bank | — | "Cardigan" | [153] | |
| NBC | 2021 | 2020 Summer Olympics | "Taylor Swift Women's All-Around" | "Evermore" | United States / Japan | [154][155] |
| NBC | 2021 | 2020 Summer Olympics | "Taylor Swift hypes up the USWNT" | "You Need to Calm Down" | [156] | |
| NBC | 2021 | 2020 Summer Olympics | "Simone Biles + Taylor Swift" | "This Is Me Trying" | [157] | |
| Capital One | 2022 | Credit card | "Multiple Taylors" | "Anti-Hero" | United States | [158][159] |
| NBC | 2023 | New York Jets v. Kansas City Chiefs NFL football game | — | "Welcome to New York" | [160] |
References
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